Director John Freeley shines on a light on how the Freeley business has evolved, its most significant milestones, and the biggest changes to shape the demolition industry.
What was the driver behind setting up Freeley?
I’ve been working in the demolition industry since my early twenties. I began my career in an estimating role, but after a few years was drawn to the idea of running my own business. I eventually made the leap having already established strong relationships with a couple of local authority clients. This helped us to tender for our first demolition contracts.
What did Freeley look like in those early days?
Initially, our focus was on local authority projects before we gradually expanded, undertaking larger contracts and rapidly growing our client base. From quite early on, the NHS became a significant client, which led to us working in most NHS hospitals in the north of England and beyond. Our strong relationship with the NHS continues to this day.
We also secured work with clients in formally nationalised industries such as British Gas and British Rail well as other high-profile names, including Rolls Royce, Esso and the Ministry of Defence (MOD). One of our most memorable projects was at RAF Valley on Anglesey where we worked while fighter jets and military aircraft took off and performed manoeuvres.
What do you consider Freeley’s biggest milestones?
A major turning point was expanding our services. As well as standard demolition and asbestos removal, we introduced building, civil engineering and associated utility services to offer clients a completing enabling works package. This really helped to set us apart from our competitors and remains a key strength today.
Another milestone was securing NFDC membership in 1982. I’d long admired the NFDC and its efforts to modernise the industry and make it a safer place to work, so becoming a member was a proud moment personally and professionally.
How has the demolition industry changed since you started out?
A typical demolition site has changed massively since the 1970s. Shortly after joining the industry, I recall efforts by my employer to introduce safety helmets on site. This was met with fierce resistance by the older, experienced workers who failed to see why anyone would have a problem continuing to wear cloth caps. Over time, as new generations entered the industry, attitudes shifted and safety standards improved rapidly.
Today, demolition is highly regulated, making it much safer with far better working conditions. Advances in machinery like high-reach excavators and mobile elevating work platforms have also made sites safer, alongside greater awareness of hazards such as asbestos and dust.
What do you enjoy most about working in demolition?
The chance to work on such a wide variety of projects is something I’ve always enjoyed. It’s really satisfying to deliver solutions that can range from making a building safe after fire damage, to clearing redundant properties to make way for major new developments.
